In today’s digital economy, consumer products companies face pressure on all sides:
- Consumers wield great power and demand easy access to information.
- The barriers to entry for new players are lower than ever.
- Channel partners, from big retailers to Amazon, are expanding their own private-label businesses.
- There is tremendous volatility in the basic costs of doing business, from raw materials, to labor, to shipping and beyond.
To succeed, consumer products companies will need to put in place a coherent digital vision that is inextricably linked – and developed in conjunction with – a differentiating growth strategy.
To execute on this vision, consumer products will not only need to re-engineer their business processes; they will also need to evaluate whether they have the right technology platform to deliver on that vision.
Download the e-book, Transform Consumer Products with SAP S/4HANA, to learn how this technology can help transform your business.