When today’s customers first make contact with your sales team, they already know about the features and prices of your products and what competitors have to offer. For your sales experts, that means a fundamental shift. They need to be able to answer detailed questions about your portfolio – and they have to do it quickly. At the same time, personalized products and services have become the norm, meaning there is so much more for your sales team to know than in the past. And the stakes are higher: Customers today are gone faster than before and only a few of them ever come back.

SAP Sales Cloud equips your sales team with the tools they need to understand your customers’ challenges – and respond to them. The result: You shorten sales cycles, predict revenues more accurately, and sell more effectively.